Nissan

Overview - Nissan

SBA is an authorized dealer for NISSAN Automobiles in the Sultanate of Oman. Our objective for the brand was to implement Geofencing across defined demographics of Oman to generate awareness and consideration by exploiting a large number of website visits into the prospective list of potential inquiry. The campaign focused on maximizing engagement for both the Arabic and English audiences with reaching the right set of devices and targeting their rivals using disruptive marketing. To achieve this, we used more than 20 data dimensions that allowed us to engage using different communication models