Leisure & Travel
Fab Hotels
FAB HOTELS
Overview - Fab Hotels
FAB HOTELS
The New Age Budget Hotels
A disrupted world is changing the way of travel. Uncertainty accelerated travel stays, Travel shifts get activated when we have a wide range of options to choose from.
Objective:
New entrants in the Budget hotels segment in India, new channels, and new fan necessities impact the key marketing drivers for Fab Hotels to distinguish themselves. We were responsible to create Geofencing based mobile Application campaigns to make sweeping changes for the advertisers and activate omnichannel campaign strategy. For downloading the Fab Hotels App, Adz Network supplied the ecosystem audiences across different digital channels including Device ID, video, and social media with 25% off on their first booking of the hotel via mobile application.